Ben Ayers

At ITV we’re finding that Twitter is an increasingly useful way of connecting with fans of shows, industry specialists, journalists and analysts, so I thought it would be worth jotting together a list of ITV people and programmes on the platform. The main Twitter feed @ITVinsider was set up by me as a way of sharing information about ITV and responding to questions about the business.

We’ve also found Twitter useful for connecting with fans of particular shows like I’m A Celebrity…Get Me Out Of Here! and Britain’s Got Talent.

I use my own Twitter feed @benayers for connecting with friends and people I admire, respect and can learn from. I have also used it for advice on technology and PR and to get answers to general questions quickly and efficiently. We’ve hired talented people via Twitter, answered questions from journalists and responded to lots of queries about our shows.

We’re experimenting with loads of applications that have sprung up around Twitter and will continue to look for ways of integrating the platform into our digital activities.

All the while the platform is proving useful for us, the use of Twitter at ITV will only go one way – and that is Twup. And you never know, you might start to see ITV stars in the CelebTwitter hall of fame.

ITV general

@ITVinsider – main Twitter feed for new from ITV Plc. This feed is maintained by ITV press website editor Gary Andrews and PR manager of ITV Online Ben Ayers
@itv2 – Twitter feed for ITV2. This feed is maintained by James Hopkirk, Channels Editor of ITV.com
@ITVLocalAnglia – Twitter feed for ITV Local’s Anglia region, updated by Rob Halden-Pratt, the Anglia Channel Manager

ITV shows

@imaceleb – Twitter feed for I’m A Celebrity…Get Me Out Of Here! (Run by the show publicists in Oz and UK when on air)
@GotTalent – The Twitter feed for fans of Britain’s Got Talent (Run by the show publicist who sits with production in UK)
@itvcorrie – Twitter feed for the UK’s favourite soap (yep, it’s an auto feed)
@itvemmerdale – Twitter feed for Emmerdale (it’s also a feed at the mo)

ITV stars

@Schofe - This Morning presenter

ITV staff

@benayers – PR Manager, ITV Online
@garyandrews – Editor, ITV Press website
@blockey – David Block, Developer, Future Technologies
@JonCart – John Cartwright, Web Manager, ITV Publicity
@Rebekahlord – Head of Drama and Factual Marketing
@jameshilder – Picture Publicity Manager, ITV Channels
@sophysilver – Head of Press, ITV Online
@thegloryhunter – The Gloryhunter, Star of ITV.com’s football show by the same name
@thrunobulax – Simon Fell, Director of Future Technologies
@graeme_worsfold – Lead Designer, Print and Multimedia

@lam999 - Luke Morrison, Publicity Manager, Channels and Acquisitions

@LouiseEvans - Head of Press, Financial & Commercial

@Sturbs - Stuart Roberts, Senior Duty Editor ITV.com

@GayleGilfoy - PA to Mark Gallagher

@waggacaro - Caroline Knight, Online Commercial Partnerships Manager