Trailblazing online PR outfit Immediate Future’s annual research report on the top brands in social media was released yesterday and it makes for fascinating reading. The report, which is in its second year, looks to offer insight into the growing impact of social media and online conversation on leading brands.
Using the Interbrand Top 100 and Millward Brown BrandZ [...]
Last year we were all a Twitter with the myriad of ways in which social media could make life more interesting. Now, it seems, we are starting to discover ways in which social media can actually improve, and in some cases, save lives.
I heard recently that the latest organisation to reap the benefits of social [...]
Here’s the latest news roundup from Rachel Filer at Dare Digital.
3D TV
‘So real it makes you feel sick’, say some. Orange, as well as leading the way with home digital TV in Europe, which will be coming to the UK as of November, have 3DTV up their sleeve too. Whilst on the subject of Orange, did [...]
Google Vice President and ‘Chief Internet Evangelist’ Vint Cerf explains how Open Social can bridge the gap between advertising and PR. According to Vint, we call advertising ‘advertising’ when it’s something we are not interested in. When we are presented with something we are interested in, we call it ‘information’.
This of course is the secret [...]
Enfant terrible of the blogosphere Mario Lavandeira gave me an interview the other day for my new site Web Famous. He’s the second ‘Web celeb’ I’ve chatted to for the site which aims to explore the broad subject of online fame. Originally Web Famous was just going to feature my interviews with Web stars but I am going to [...]
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