'

Category Archives: Internet

Brands that dominate the social media conversation

June 25, 2008 – 8:07 am

Trailblazing online PR outfit Immediate Future’s annual research report on the top brands in social media was released yesterday and it makes for fascinating reading. The report, which is in its second year, looks to offer insight into the growing impact of social media and online conversation on leading brands.
Using the Interbrand Top 100 and Millward Brown BrandZ [...]

By Ben Ayers | Also posted in Marketing, PR, Social Media, Social Networking | Tagged , , , | Comments (1)

He he. Talk about disruptive.

June 17, 2008 – 3:27 pm

As seen on The Buzz Bin.

By Ben Ayers | Also posted in Art | Tagged , , | Comments (0)

Some interesting bits and pieces

June 16, 2008 – 12:01 pm

Here’s the latest news roundup from Rachel Filer at Dare Digital.
3D TV
‘So real it makes you feel sick’, say some. Orange, as well as leading the way with home digital TV in Europe, which will be coming to the UK as of November, have 3DTV up their sleeve too. Whilst on the subject of Orange, did [...]

By Ben Ayers | Also posted in Advertising, Marketing, Mobile, PR, Social Media, Social Networking, Television | Tagged , , , , , , , , , , , , , , | Comments (0)

Cerf: Inform and then let them share

June 3, 2008 – 2:47 pm

Google Vice President and ‘Chief Internet Evangelist’ Vint Cerf explains how Open Social can bridge the gap between advertising and PR. According to Vint, we call advertising ‘advertising’ when it’s something we are not interested in. When we are presented with something we are interested in, we call it ‘information’.
 
This of course is the secret [...]

By Ben Ayers | Also posted in Advertising, Marketing, PR, Social Media, Social Networking | Tagged , , , , | Comments (1)

Perez and I talk Web fame

June 2, 2008 – 12:33 pm

Enfant terrible of the blogosphere Mario Lavandeira gave me an interview the other day for my new site Web Famous. He’s the second ‘Web celeb’ I’ve chatted to for the site which aims to explore the broad subject of online fame. Originally Web Famous was just going to feature my interviews with Web stars but I am going to [...]

By Ben Ayers | Also posted in Marketing, PR | Tagged , , , , | Comments (0)