'

Author Archives: Ben Ayers

I Heart Howies

July 17, 2008 – 8:51 am

I’ve just been flicking through the Howies Summer catalogue and although there were some nice enough togs, it was the other stuff that really grabbed me. These guys get it. They’ve created a brand that makes you want to write about it. Hell, they’ve created a brand that makes you want to sell up, move [...]

Posted in Uncategorized | Tagged , , , | Comments (0)

Carmathen carnage

July 7, 2008 – 10:51 pm

A truly memorable stag weekend for Mr Ben Pratt saw a merry gang head off to Wales for various frankly knackering activities including a night in at Savanah’s nightclub in Carmathen where this member of our party made quite a scene. Shame.

Posted in Funny, Uncategorized | Tagged , , , , , | Comments (0)

All change

July 3, 2008 – 11:16 pm

Image via Wikipedia

After three years as a programme publicist at ITV I decided it was time for a new challenge and with the support of my colleagues I have crossed over into the realm of new media. As PR Manager for ITV Consumer I’ll be working closely with the team behind ITV’s rapidly growing family [...]

Posted in Uncategorized | Tagged , , , , | Comments (2)

Brands that dominate the social media conversation

June 25, 2008 – 8:07 am

Trailblazing online PR outfit Immediate Future’s annual research report on the top brands in social media was released yesterday and it makes for fascinating reading. The report, which is in its second year, looks to offer insight into the growing impact of social media and online conversation on leading brands.
Using the Interbrand Top 100 and Millward Brown BrandZ [...]

Posted in Internet, Marketing, PR, Social Media, Social Networking | Tagged , , , | Comments (1)

Red Cross leading the way with social media

June 24, 2008 – 10:07 pm

Last year we were all a Twitter with the myriad of ways in which social media could make life more interesting. Now, it seems, we are starting to discover ways in which social media can actually improve, and in some cases, save lives. 
I heard recently that the latest organisation to reap the benefits of social [...]

Posted in PR, Social Media, Social Networking | Tagged , , , , , , | Comments (2)