Ben Ayers

The Beijing Olympics starts in a few days and what better test of the mainstream web is there than the world's biggest sports event. This is the first in a series of posts that will look at the Web technologies powering this year's Olympics.

ITV has expanded its football website in preparation for its biggest ever season which includes live rights to the FA Cup, UEFA Champions League, UEFA Cup and England internationals.

The first audience research into the use of the iPlayer has been made available by the BBC. It paints a picture of the average user of the online catch-up TV service who is male, aged about 40, in a full time job, with a partner, but no children.

NMA article on ITV's online revenues